#enlistme — 360 vr skydive
To raise awareness for the cause on Memorial Day, and show what's possible when these critically injured vets are able to stop surviving and start living again, we did the only logical thing: We tossed two of these smart home recipients out of a plane and took the Internet along for the ride in full 360 virtual reality.
EXPERIENCE THE SKYDIVE in full 360 virtual reality
VIRTUAL BUCKET LIST DELIVERED
Alongside the digital experience, we created traditional long form and teaser videos that enhanced the story.
VIRTUAL SKYDIVING AT THE State Fair of Texas
THE HARD WORK PAID OFF
In addition to helping build smart homes for severely injured veterans, the campaign was awarded Best of Show in Digital Media at the 2016 Detroit D-Show. This was more than a passion project for me. I put my heart and soul into it along with the rest of our team. It was nice to be recognized but these veterans are those who need it most.
THANK YOU JOSH DUHAMEL
Not only our celebrity host, a great human being.
Chief Creative Officer: Steve Chavez
Associate Creative Directors: Stephen Kerry, Matt Perry
SPECIAL THANKS TO
Veterans Todd Love & Stephen Valyou
Everyone at The Tunnel to Towers Organization
Detroit Addys - D Show // Best of Show Digital Media